Selecting a Diamond - the Four C's

The value of a diamond is based largely on characteristics known as the Four C's - Clarity, Colour, Cut (proportion), and Carat (weight).  The chart below explains the 'Four C's' in further detail.  
The closer a diamond grades to the left of one or all of these scales the rarer and the more costly it will be.

While clarity is frequently assumed to be the most important factor of all the C's, in fact, colour and cut (especially cut) have a more profound affect on the visual appearance of a diamond.  Benjamin Black Goldsmiths is committed to using ethically sound diamonds from reputable diamond suppliers.
Benjamin Black Goldsmiths Diamond Guide